BENEFITS
- All skin types
- Visibly reducing eye puffiness and crow’s feet
- Improving appearance of dark circles
- Supporting natural collagen
- The skincare label was founded in 2018 by Dr. Loretta in Davie, Florida.
- Family-run company.
- The formulas are all developed and clinically tested by dermatologists.
- 100% Vegan
- Cruelty-Free
- Winner of ALLURE Best of Beauty Award 2019.
Key Ingredients:
- Chromabright®: A highly effective brightening ingredient inspired by Vitamin E that visibly brightens uneven skin tone and protects skin from free radical damage and HEV (blue light).
- Tetrapeptide-5: Visibly lessens under eye puffiness and dark circles.
- Antioxidant Lipochroman®: A powerful antioxidant that protects skin from free radical damage to improve the appearance of fine lines, wrinkles, and dark spots.
- Algae Extract: Includes a skin-firming, immediate and long lasting, protective shield from oxidative stress and tightens appearance of eye contour while supporting skin's natural collagen.
- Dr. Loretta’s approach to skincare formulation is rooted in the skin aging exposome theory. This explains that a majority of skin aging changes are caused by exposure to real-world environmental aggressors and other influences, including stress, nutrition and sleep patterns.
Every Dr. Loretta product is formulated with high concentrations of proven actives and effective botanical ingredients to address the four key real-world factors we face each day:
1) Pollution: Indoor pollution is caused by exposure to paint, plastics, cooking, dust mites and more. Outdoor pollution comes from cars, power plants, construction, dust, and fires. Exposure can lead to rough skin texture, fine lines, wrinkles and age spots.
2) Light: Sources of light include UVA/UVB rays and HEV blue light from the sun and electronics. Accumulated exposure causes uneven skin pigment, loss of firmness, wrinkles, sensitivity and rough texture.
3) Climate: From shifts in cold or hot weather both indoors and outdoors, our skin’s lipid barrier can cause excess oiliness and acne in warmer conditions, and dryer skin in colder conditions.
4) Irritants: Irritation can come from skincare ingredients like sulfates and artificial fragrance, which can lead to the breakdown of collagen and elastin, causing irritation and sensitivity.
